Wedding Pro Education
Educating on Style and Substance
Styling Education
Storytelling through Style
Exceptional images are made in the details; the props, color palette, lighting, poses, and other aspects all tell a story. In our signature digital course, Storytelling Through Style, you’ll learn to create the intentional, story-focused imagery House of Joy has become known for. From the fundamentals of styling itself, to the process of research before styling, and more, our course covers the essentials for creating thoughtful styled images that will woo your ideal client and attract the attention of publications.
Using composition, design, florals, food, and props, Storytelling Through Style covers:
flat lay photography styling
food styling
product styling
brand imagery styling
This course is a must-have for any creative, but especially wedding professionals, photographers, and brand strategists.
In-Person Classes
Join us in-person for our Foundations of Flatlay Styling classes, where we’ll use designs, florals, and props to re-create styled images from REAL weddings. You’ll also learn how to create imagery and styles that can help you tell your clients’ stories in your own work.
Online Styling Course
Our Digital Foundations of Styling class is perfect for those who can’t join us in-person, but are still looking to level up their detail styling game. You’ll learn everything you’ll need to start telling stories through your detail styles and flat lay images.
Alumni Refresher
Need a refresher on the fundamentals heading into your new wedding season? All previous Foundations of Styling students are welcome to join us in our annual refresher class!
“Samantha’s styling intensive helped me learn to document the visual elements of the wedding day in a more elevated and thoughtful way that is also true to who I am as an artist.”
Amanda Donaho, Wedding Photographer
Styling Services
Add an On-Site Stylist to your Creative Team
Focus on your overall vision at your next photoshoot or event and leave the details to us as your on-site stylist. Our expert stylists will create image-ready scenes, vignettes, and flat lays that tell your brand’s or event’s story, no matter the occasion. Detail styling excellence is our specialty.
“It’s such a relief to have Samantha on set. I know that everything is going to look amazing and I can focus on the photography.”
Nick Miller, Wedding Photographer
Business coaching
Unlock Your Business's Full Potential
Since 2016, Samantha Leenheer has worked to build House of Joy into a sought-after, six-figure creative business. She’s tackled every challenge, learned from others’ mistakes, and overcome every growing pain — and now she’s ready to help you do the same. Work directly with House of Joy’s owner and creative director to improve your business’s structure, bolster your service offerings, and develop your creative team with one-on-one business coaching.
Meet the Expert
House of Joy owner and creative director, Samantha Leenheer, is an experiential event designer and planner renowned for her modern, elegant aesthetic and professional approach. Her no-fluff teaching style and willingness to share the secrets behind her success is a breath of fresh air in the industry, causing The Knot to name her “One To Watch” in the mentorship category in 2023.
Have a Question?
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Our Storytelling Through Style course is ideal for any creative professional who will be styling details or imagery for their clients or their own brand. The students who have found our course most helpful have been wedding planners, photographers, stationers, and branding experts. It would also be a great fit for cinematographers, florists, small shops or product-based businesses, and restaurants. This course does not include any instruction on how to design or style an event.
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Our on-site styling and creative direction consulting is most popular with businesses in our local area of Southwest Ohio, including Cincinnati, Dayton, and Columbus. We’re also happy to travel to your location for an added fee, or consult virtually, depending on your project’s unique needs. If this sounds like you, please contact us so we can dive into the details together.
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Business coaching starts at $250 per call, but can vary depending on the number of calls and coaching services. Please inquire to get a more specific quote for your needs.